SEO is Googles way of determining which sites deserve to rank highly for each query entered into its search engine.
According to a great SEO company, the best strategy to get noticed on Google is to optimize your website so that it gets more visits, and traffic from Google is always a good thing. As for SEO, the more Google sees your site, the better its ranking is going to be.
But if your site is ranking well on Google, does that mean its a good site?
How SEO Is Done
According to Google, Google uses an algorithm that looks at how many people are looking for certain terms, how many are entering those terms into search engines, and how Google ranks the pages for those terms.
SEO is a great skill for a new blogger to learn. It can be challenging, but if you know how to apply it correctly, then it will pay off big time. SEO stands for Search Engine Optimization, and you can learn a lot about it by reading blogs such as this one. Here’s how to use Google’s own keywords to create a site that will do well in the search engine results.
Step #1 Keywords
The first thing you need to do is identify what keywords will best describe what you want to promote. Start with the big, obvious keywords. These are the things that are mentioned at the top of Google results on most pages. It’s important to write these, as they have much bigger search volume.
If your site focuses on a particular brand, or a particular area of interest, you’ll want to write about that, too. Also, make sure that your post gets more visibility than your competitors’, as it’ll likely be shared and linked to by a lot of people.
For most topics, this can be done via social media as well. Here are a few examples from a few of our clients.
We’ve also heard some success stories of SEO experts finding high-profile keywords using Google’s image search. You can search for pictures with keyword phrases that appear in the images, like: “cat”, “dog”, “doggy”, “laser dog”, etc. This can help identify a keyword that is being used to market a particular product or service.
Here’s an example of a Facebook post from a client where they specifically targeted their search for a dog “laser” dog and also used the word “laser” to market that dog to prospective customers.
Be creative with search engine optimization
In the past, search engine optimization (SEO) was all about the keyword and the content that it generated. As the web has changed and evolved, it is now about finding the right keywords and then doing your best to rank in Google for those keywords. It is not enough to just rank for keywords. You need to be ranking for a keyword that’s relevant to your niche. This is a lot easier said than done. There is a lot of SEO jargon out there. A great way to get your SEO game on is by learning from other SEOs and using their knowledge to guide your SEO research.